Add Geo suffix and Adpingid column to 投手明细

Package now renders as pkg_GEO, where GEO is the region with the highest
total spend for that package. The new Adpingid column shows the
top-spending Adping within that region, so label and id stay consistent.

Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>

build_data.py

@@ -1,8 +1,9 @@
 #!/usr/bin/env python3
-# 从 xlsx 重算 data.json。取数规则见 README 注释：
+# 从 xlsx 重算 data.json。
-#   平台消耗统计: B=Date, C=Adpingid, D=包名, I=花费
+#   平台消耗统计: B=Date, C=Adpingid, D=包名, E=地区, I=花费
-#   投手:        B=Adpingid, L=Media Buyer投放人
+#   投手:        B=Adpingid, D=pkg, L=Media Buyer投放人
-#   @某某 == 某某；未填投放人的 Adpingid 丢弃；exclude.json 里的包名永久剔除。
+# 规则：@某某 == 某某；未填投放人的 Adpingid 丢弃；exclude.json 里的包名永久剔除（精确匹配）。
+# 每个 package 明细：Geo 后缀 = 该 package 花费最高的地区；Adpingid = 该地区内花费最高的 Adping。
 import openpyxl, collections, json, datetime, os, sys
 
 HERE = os.path.dirname(os.path.abspath(__file__))
@@ -18,7 +19,7 @@ def key(v):
 
 wb = openpyxl.load_workbook(SRC, data_only=True)
 
-# --- 投手表：Adpingid -> 投放人；同时收集需按 Adping 剔除的 id ---
+# --- 投手表：Adpingid -> 投放人 ---
 amap, dropped_ids = {}, set()
 for r in wb['投手'].iter_rows(min_row=2, values_only=True):
     adp, pkg, buyer, status = r[1], r[3], r[11], r[0]
@@ -38,14 +39,15 @@ owned = collections.Counter(amap.values())   # 每位投手名下的 Adpingid
 # --- 平台消耗统计 ---
 rows = []
 for r in wb['平台消耗统计'].iter_rows(min_row=2, values_only=True):
-    d, adp, pkg, spend = r[1], r[2], r[3], r[8]
+    d, adp, pkg, geo, spend = r[1], r[2], r[3], r[4], r[8]
     if d is None or adp is None or not isinstance(d, datetime.datetime):
         continue
     try:
         s = float(spend) if spend is not None else 0.0
     except (TypeError, ValueError):
         s = 0.0
-    rows.append((d.date(), key(adp), (str(pkg).strip() if pkg else '(未知)'), s))
+    rows.append((d.date(), key(adp), (str(pkg).strip() if pkg else '(未知)'),
+                 (str(geo).strip() if geo else ''), s))
 
 if not rows:
     sys.exit('ERROR: 平台消耗统计 无有效数据行')
@@ -53,32 +55,55 @@ if not rows:
 end = max(r[0] for r in rows)
 start = end - datetime.timedelta(days=WINDOW_DAYS - 1)
 
-buyers = collections.defaultdict(lambda: collections.defaultdict(float))
+pkg_spend = collections.defaultdict(float)   # (buyer, pkg)             -> spend
+geo_spend = collections.defaultdict(float)   # (buyer, pkg, geo)        -> spend
+ga_spend  = collections.defaultdict(float)   # (buyer, pkg, geo, adping) -> spend
 ids = collections.defaultdict(set)
 unmatched = collections.defaultdict(float)
 excluded_spend, excluded_rows = 0.0, 0
 
-for d, adp, pkg, s in rows:
+for d, adp, pkg, geo, s in rows:
     if not (start <= d <= end):
         continue
     if pkg in EXCL or adp in dropped_ids:
         excluded_spend += s; excluded_rows += 1
         continue
-    if adp in amap:
+    b = amap.get(adp)
-        buyers[amap[adp]][pkg] += s
+    if b is None:
-        ids[amap[adp]].add(adp)
-    else:
         unmatched[(adp, pkg)] += s
+        continue
+    pkg_spend[(b, pkg)] += s
+    geo_spend[(b, pkg, geo)] += s
+    ga_spend[(b, pkg, geo, adp)] += s
+    ids[b].add(adp)
+
+by_buyer = collections.defaultdict(dict)
+for (b, pkg), v in pkg_spend.items():
+    by_buyer[b][pkg] = v
 
 out = []
-for b, pk in buyers.items():
+for b, pk in by_buyer.items():
+    pkgs = []
+    for pkg, v in sorted(pk.items(), key=lambda x: -x[1])[:5]:
+        # 花费最高的地区，再取该地区内花费最高的 Adpingid
+        top_geo = max((g for (bb, pp, g) in geo_spend if bb == b and pp == pkg),
+                      key=lambda g: geo_spend[(b, pkg, g)])
+        top_adp = max((a for (bb, pp, g, a) in ga_spend
+                       if bb == b and pp == pkg and g == top_geo),
+                      key=lambda a: ga_spend[(b, pkg, top_geo, a)])
+        pkgs.append({
+            "pkg": pkg,
+            "geo": top_geo,
+            "label": f"{pkg}_{top_geo}" if top_geo else pkg,
+            "adping": top_adp,
+            "spend": round(v, 4),
+        })
     out.append({
         "name": b, "@name": b,
         "total": round(sum(pk.values()), 4),
-        "active_ids": len(ids[b]),      # 本周期内有消耗的 Adpingid 数
+        "active_ids": len(ids[b]),
-        "owned_ids": owned[b],          # 名下负责的 Adpingid 总数
+        "owned_ids": owned[b],
-        "pkgs": [{"pkg": k, "spend": round(v, 4)}
+        "pkgs": pkgs,
-                 for k, v in sorted(pk.items(), key=lambda x: -x[1])[:5]],
     })
 out.sort(key=lambda x: -x['total'])
 
@@ -90,7 +115,8 @@ data = {
         "generated_at": datetime.date.today().isoformat(),
         "date_range": f"{start:%Y/%m/%d}-{end:%Y/%m/%d}",
         "note": "投放人以「投手」表 Media Buyer 列为准，@某某 已与某某合并计算；"
-                "未填写投放人的 Adpingid 不计入；exclude.json 所列包名已排除。",
+                "未填写投放人的 Adpingid 不计入；exclude.json 所列包名已排除。"
+                "Package 后缀为该 Package 花费最高的投放地区，Adpingid 为该地区内花费最高的 Adping。",
     },
     "grand_total": round(sum(b['total'] for b in out), 4),
     "week34_id_count": sum(len(v) for v in ids.values()),
@@ -104,4 +130,6 @@ print(f"窗口 {start} -> {end}")
 print(f"排除包名命中 {excluded_rows} 行，剔除花费 {excluded_spend:.2f}")
 print(f"合计 {data['grand_total']:.2f} / Adpingid {data['week34_id_count']}")
 for b in out:
-    print(f"  {b['name']:6s} {b['total']:10.2f}")
+    print(f"  {b['name']:6s} {b['total']:10.2f}  在投{b['active_ids']:3d}/负责{b['owned_ids']:3d}")
+    for p in b['pkgs']:
+        print(f"      {p['label']:52s} {p['adping']:>10s} {p['spend']:9.2f}")

data.json

@@ -4,7 +4,7 @@
     "source": "数据已处理（平台消耗统计 × 投手表匹配，已剔除未填写投放人的 Adpingid 及排除包名）",
     "generated_at": "2026-08-27",
     "date_range": "2026/08/24-2026/08/26",
-    "note": "投放人以「投手」表 Media Buyer 列为准，@某某 已与某某合并计算；未填写投放人的 Adpingid 不计入；exclude.json 所列包名已排除。"
+    "note": "投放人以「投手」表 Media Buyer 列为准，@某某 已与某某合并计算；未填写投放人的 Adpingid 不计入；exclude.json 所列包名已排除。Package 后缀为该 Package 花费最高的投放地区，Adpingid 为该地区内花费最高的 Adping。"
   },
   "grand_total": 11377.758,
   "week34_id_count": 127,
@@ -18,22 +18,37 @@
       "pkgs": [
         {
           "pkg": "com.amazon.mShop.android.shopping",
+          "geo": "BR",
+          "label": "com.amazon.mShop.android.shopping_BR",
+          "adping": "10912510",
           "spend": 1418.4064
         },
         {
           "pkg": "com.king.candycrushsodasaga",
+          "geo": "BR",
+          "label": "com.king.candycrushsodasaga_BR",
+          "adping": "8460883",
           "spend": 994.619
         },
         {
           "pkg": "com.yandex.lavka",
+          "geo": "RU",
+          "label": "com.yandex.lavka_RU",
+          "adping": "8156506",
           "spend": 365.8305
         },
         {
           "pkg": "asrtum.ent.domovyata",
+          "geo": "RU",
+          "label": "asrtum.ent.domovyata_RU",
+          "adping": "7872826",
           "spend": 354.475
         },
         {
           "pkg": "com.fxpro.direct.application",
+          "geo": "PK",
+          "label": "com.fxpro.direct.application_PK",
+          "adping": "7202934",
           "spend": 237.2
         }
       ]
@@ -47,22 +62,37 @@
       "pkgs": [
         {
           "pkg": "com.kwai.bulldog",
+          "geo": "ID",
+          "label": "com.kwai.bulldog_ID",
+          "adping": "7815836",
           "spend": 1225.92
         },
         {
           "pkg": "asrtum.ent.domovyata",
+          "geo": "RU",
+          "label": "asrtum.ent.domovyata_RU",
+          "adping": "8628042",
           "spend": 387.38
         },
         {
           "pkg": "com.vitastudio.mahjong",
+          "geo": "RU",
+          "label": "com.vitastudio.mahjong_RU",
+          "adping": "91496148",
           "spend": 347.66
         },
         {
           "pkg": "astrum.ent.m2alyona",
+          "geo": "RU",
+          "label": "astrum.ent.m2alyona_RU",
+          "adping": "11690182",
           "spend": 276.14
         },
         {
           "pkg": "tech.jm",
+          "geo": "RU",
+          "label": "tech.jm_RU",
+          "adping": "9297014",
           "spend": 86.65
         }
       ]
@@ -76,22 +106,37 @@
       "pkgs": [
         {
           "pkg": "ru.aliexpress.buyer",
+          "geo": "RU",
+          "label": "ru.aliexpress.buyer_RU",
+          "adping": "6607117",
           "spend": 942.263
         },
         {
           "pkg": "com.king.candycrushsaga",
+          "geo": "TH",
+          "label": "com.king.candycrushsaga_TH",
+          "adping": "5497580",
           "spend": 928.304
         },
         {
           "pkg": "ru.kinopoisk",
+          "geo": "RU",
+          "label": "ru.kinopoisk_RU",
+          "adping": "10599681",
           "spend": 91.0
         },
         {
           "pkg": "com.edadeal.android",
+          "geo": "RU",
+          "label": "com.edadeal.android_RU",
+          "adping": "10599157",
           "spend": 84.5
         },
         {
           "pkg": "ru.mobstudio.andgalaxy",
+          "geo": "RU",
+          "label": "ru.mobstudio.andgalaxy_RU",
+          "adping": "7953512",
           "spend": 30.62
         }
       ]
@@ -105,22 +150,37 @@
       "pkgs": [
         {
           "pkg": "ru.kinopoisk",
+          "geo": "RU",
+          "label": "ru.kinopoisk_RU",
+          "adping": "8291713",
           "spend": 609.84
         },
         {
           "pkg": "ru.ozon.app.android",
+          "geo": "KZ",
+          "label": "ru.ozon.app.android_KZ",
+          "adping": "5963354",
           "spend": 590.7586
         },
         {
           "pkg": "com.edadeal.android",
+          "geo": "RU",
+          "label": "com.edadeal.android_RU",
+          "adping": "6395488",
           "spend": 180.0
         },
         {
           "pkg": "com.yandex.bank",
+          "geo": "RU",
+          "label": "com.yandex.bank_RU",
+          "adping": "2937658",
           "spend": 93.281
         },
         {
           "pkg": "ru.yandex.music",
+          "geo": "RU",
+          "label": "ru.yandex.music_RU",
+          "adping": "8566541",
           "spend": 70.57
         }
       ]
@@ -134,22 +194,37 @@
       "pkgs": [
         {
           "pkg": "com.king.candycrushsaga",
+          "geo": "MY",
+          "label": "com.king.candycrushsaga_MY",
+          "adping": "5464039",
           "spend": 1000.69
         },
         {
           "pkg": "com.esprit.rpg.lttlefirykng",
+          "geo": "RU",
+          "label": "com.esprit.rpg.lttlefirykng_RU",
+          "adping": "10514860",
           "spend": 120.8
         },
         {
           "pkg": "ru.kinopoisk",
+          "geo": "RU",
+          "label": "ru.kinopoisk_RU",
+          "adping": "91399821",
           "spend": 101.76
         },
         {
           "pkg": "com.reefgames.fabletown",
+          "geo": "RU",
+          "label": "com.reefgames.fabletown_RU",
+          "adping": "91532857",
           "spend": 72.909
         },
         {
           "pkg": "com.netease.newspike",
+          "geo": "US",
+          "label": "com.netease.newspike_US",
+          "adping": "91544364",
           "spend": 37.714
         }
       ]

index.html

@@ -73,8 +73,8 @@ function render(d){
   new Chart(document.getElementById('spendChart'),{type:'bar',data:{labels:buyers.map(b=>b.name),datasets:[{label:'投放花费',data:buyers.map(b=>b.total),backgroundColor:buyers.map((b,i)=>palette[i%palette.length])}]},plugins:[barLabels],options:{indexAxis:'y',layout:{padding:{right:76}},plugins:{legend:{display:false},tooltip:{callbacks:{label:(c)=>usd(c.parsed.x)}}},scales:{x:{ticks:{color:'#5b6472',callback:axisUsd},grid:{color:'#d6e2f5'}},y:{ticks:{color:'#111111'},grid:{display:false}}}}});
   new Chart(document.getElementById('pkgChart'),{type:'bar',data:{labels:buyers.map(b=>b.name),datasets:[{label:'主要Package花费',data:buyers.map(b=>b.pkgs[0].spend),backgroundColor:'#4dd6a8'}]},options:{plugins:{legend:{display:false},tooltip:{callbacks:{label:(c)=>usd(c.parsed.y),afterLabel:(ctx)=>buyers[ctx.dataIndex].pkgs[0].pkg}}},scales:{x:{ticks:{color:'#111111'},grid:{display:false}},y:{ticks:{color:'#5b6472',callback:axisUsd},grid:{color:'#d6e2f5'}}}}});
   document.getElementById('tables').innerHTML=buyers.map(b=>{
-    const rows=b.pkgs.map(p=>'<tr><td class="pkg">'+p.pkg+'</td><td class="num">'+usd(p.spend)+'</td></tr>').join('');
+    const rows=b.pkgs.map(p=>'<tr><td class="pkg">'+(p.label||p.pkg)+'</td><td class="pkg">'+(p.adping||'-')+'</td><td class="num">'+usd(p.spend)+'</td></tr>').join('');
-    return '<div style="margin-bottom:18px"><div class="buyer-name">'+b.name+'　<span style="color:var(--sub);font-weight:400">合计 '+usd(b.total)+'　·　在投 Adping '+(b.active_ids??'-')+' 个（共负责 '+(b.owned_ids??'-')+' 个）'+'　·　主要订单 '+b.pkgs[0].pkg+'</span></div><details><summary>展开 '+b.pkgs.length+' 个 Package 明细</summary><table><thead><tr><th>Package</th><th class="num">花费</th></tr></thead><tbody>'+rows+'</tbody></table></details></div>';
+    return '<div style="margin-bottom:18px"><div class="buyer-name">'+b.name+'　<span style="color:var(--sub);font-weight:400">合计 '+usd(b.total)+'　·　在投 Adping '+(b.active_ids??'-')+' 个（共负责 '+(b.owned_ids??'-')+' 个）'+'　·　主要订单 '+(b.pkgs[0].label||b.pkgs[0].pkg)+'</span></div><details><summary>展开 '+b.pkgs.length+' 个 Package 明细</summary><table><thead><tr><th>Package</th><th>Adpingid</th><th class="num">花费</th></tr></thead><tbody>'+rows+'</tbody></table></details></div>';
   }).join('');
   document.getElementById('foot').textContent=d.meta.note;
 }