322 lines
9.8 KiB
HTML
322 lines
9.8 KiB
HTML
<!DOCTYPE html>
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<html lang="zh-CN">
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<head>
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<meta charset="UTF-8">
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<meta name="viewport" content="width=device-width, initial-scale=1.0">
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<title>Moboos 广告投放报告</title>
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<script src="https://cdn.jsdelivr.net/npm/chart.js@4.4.0/dist/chart.umd.min.js"></script>
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<style>
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* { margin: 0; padding: 0; box-sizing: border-box; }
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body {
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font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, sans-serif;
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background: #f5f7fa;
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color: #333;
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padding: 20px;
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}
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.header {
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text-align: center;
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padding: 30px 0 20px;
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}
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.header h1 {
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font-size: 24px;
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color: #1a1a2e;
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margin-bottom: 8px;
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}
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.header p {
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color: #666;
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font-size: 14px;
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}
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.controls {
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max-width: 1400px;
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margin: 0 auto 20px;
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display: flex;
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gap: 12px;
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flex-wrap: wrap;
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align-items: center;
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}
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.controls label {
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font-size: 13px;
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color: #555;
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font-weight: 500;
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}
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.controls select {
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padding: 6px 12px;
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border: 1px solid #ddd;
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border-radius: 6px;
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font-size: 13px;
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background: #fff;
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cursor: pointer;
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}
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.charts-grid {
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max-width: 1400px;
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margin: 0 auto 30px;
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display: grid;
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grid-template-columns: 1fr 1fr;
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gap: 20px;
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}
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.chart-card {
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background: #fff;
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border-radius: 12px;
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padding: 20px;
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box-shadow: 0 2px 8px rgba(0,0,0,0.06);
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}
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.chart-card h3 {
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font-size: 14px;
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color: #555;
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margin-bottom: 12px;
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}
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.chart-card canvas {
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width: 100% !important;
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height: 250px !important;
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}
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.table-section {
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max-width: 1400px;
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margin: 0 auto;
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background: #fff;
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border-radius: 12px;
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padding: 20px;
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box-shadow: 0 2px 8px rgba(0,0,0,0.06);
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overflow-x: auto;
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}
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.table-section h2 {
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font-size: 16px;
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color: #1a1a2e;
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margin-bottom: 15px;
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}
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table {
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width: 100%;
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border-collapse: collapse;
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font-size: 12px;
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}
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th {
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background: #f0f2f5;
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padding: 10px 8px;
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text-align: left;
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font-weight: 600;
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color: #555;
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white-space: nowrap;
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position: sticky;
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top: 0;
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}
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td {
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padding: 8px;
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border-bottom: 1px solid #f0f2f5;
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white-space: nowrap;
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}
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tr:hover td {
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background: #f8f9fb;
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}
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.pkg-tag {
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display: inline-block;
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padding: 2px 6px;
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border-radius: 4px;
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font-size: 11px;
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background: #e8f4fd;
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color: #1976d2;
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}
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.metric-up { color: #4caf50; }
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.metric-down { color: #f44336; }
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@media (max-width: 900px) {
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.charts-grid { grid-template-columns: 1fr; }
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}
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.updated-time {
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text-align: center;
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color: #999;
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font-size: 12px;
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margin-top: 20px;
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padding-bottom: 20px;
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}
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</style>
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</head>
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<body>
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<div class="header">
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<h1>Moboos 广告投放数据报告</h1>
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<p>数据范围：每日自动更新</p>
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</div>
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<div class="controls">
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<label>筛选广告主：</label>
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<select id="pkgFilter">
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<option value="all">全部</option>
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</select>
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<label style="margin-left:12px;">指标：</label>
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<select id="metricFilter">
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<option value="impressions">展示</option>
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<option value="clicks">点击</option>
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<option value="conversions">转化</option>
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<option value="ecpm">eCPM</option>
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<option value="cpc">CPC</option>
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<option value="ctr">CTR</option>
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<option value="ivr">IVR</option>
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<option value="cvr">CVR</option>
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</select>
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</div>
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<div class="charts-grid">
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<div class="chart-card">
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<h3>展示量趋势</h3>
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<canvas id="chartImpressions"></canvas>
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</div>
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<div class="chart-card">
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<h3>点击量趋势</h3>
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<canvas id="chartClicks"></canvas>
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</div>
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<div class="chart-card">
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<h3>转化量趋势</h3>
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<canvas id="chartConversions"></canvas>
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</div>
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<div class="chart-card">
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<h3>eCPM 趋势</h3>
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<canvas id="chartEcpm"></canvas>
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</div>
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</div>
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<div class="table-section">
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<h2>明细数据</h2>
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<table id="dataTable">
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<thead>
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<tr>
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<th>日期</th>
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<th>广告单元</th>
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<th>Pkg</th>
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<th>展示</th>
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<th>点击</th>
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<th>转化</th>
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<th>eCPM</th>
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<th>CPC</th>
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<th>CTR</th>
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<th>IVR</th>
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<th>CVR</th>
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</tr>
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</thead>
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<tbody></tbody>
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</table>
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</div>
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<div class="updated-time" id="updatedTime"></div>
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<script>
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const COLORS = [
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'#1976d2','#e53935','#43a047','#fb8c00','#8e24aa',
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'#00acc1','#6d4c41','#546e7a','#d81b60','#00897b'
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];
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let rawData = [];
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let charts = {};
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async function loadData() {
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try {
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const resp = await fetch('data.json?' + Date.now());
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rawData = await resp.json();
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init();
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} catch(e) {
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console.error('Failed to load data:', e);
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}
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}
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function init() {
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populateFilter();
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renderAll();
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document.getElementById('pkgFilter').addEventListener('change', renderAll);
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document.getElementById('metricFilter').addEventListener('change', renderAll);
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document.getElementById('updatedTime').textContent = '数据更新时间：' + new Date().toLocaleString('zh-CN');
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}
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function populateFilter() {
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const pkgs = [...new Set(rawData.map(d => d.pkg))];
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const sel = document.getElementById('pkgFilter');
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pkgs.forEach(p => {
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const opt = document.createElement('option');
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opt.value = p;
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opt.textContent = p.split('.').pop();
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sel.appendChild(opt);
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});
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}
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function getFilteredData() {
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const pkg = document.getElementById('pkgFilter').value;
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if (pkg === 'all') return rawData;
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return rawData.filter(d => d.pkg === pkg);
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}
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function renderAll() {
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renderCharts();
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renderTable();
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}
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function renderCharts() {
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const data = getFilteredData();
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const dates = [...new Set(data.map(d => d.date))].sort();
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const pkgs = [...new Set(data.map(d => d.pkg))];
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renderChart('chartImpressions', dates, pkgs, data, 'impressions');
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renderChart('chartClicks', dates, pkgs, data, 'clicks');
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renderChart('chartConversions', dates, pkgs, data, 'conversions');
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renderChart('chartEcpm', dates, pkgs, data, 'ecpm');
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}
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function renderChart(canvasId, dates, pkgs, data, metric) {
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if (charts[canvasId]) charts[canvasId].destroy();
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const datasets = pkgs.map((pkg, i) => {
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const values = dates.map(date => {
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const rows = data.filter(d => d.date === date && d.pkg === pkg);
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if (rows.length === 0) return null;
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return rows.reduce((sum, r) => sum + (r[metric] || 0), 0);
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});
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return {
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label: pkg.split('.').pop(),
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data: values,
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borderColor: COLORS[i % COLORS.length],
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backgroundColor: COLORS[i % COLORS.length] + '20',
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borderWidth: 2,
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pointRadius: 3,
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tension: 0.3,
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fill: false
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};
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});
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const ctx = document.getElementById(canvasId).getContext('2d');
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charts[canvasId] = new Chart(ctx, {
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type: 'line',
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data: { labels: dates.map(d => d.slice(5)), datasets },
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options: {
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responsive: true,
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maintainAspectRatio: false,
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plugins: {
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legend: { position: 'bottom', labels: { boxWidth: 12, font: { size: 11 } } }
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},
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scales: {
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x: { grid: { display: false } },
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y: { beginAtZero: true, grid: { color: '#f0f0f0' } }
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}
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}
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});
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}
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function renderTable() {
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const data = getFilteredData();
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const sorted = [...data].sort((a, b) => b.date.localeCompare(a.date) || a.pkg.localeCompare(b.pkg));
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const tbody = document.querySelector('#dataTable tbody');
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tbody.innerHTML = sorted.map(d => `
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<tr>
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<td>${d.date}</td>
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<td>${d.ad_unit}</td>
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<td><span class="pkg-tag">${d.pkg}</span></td>
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<td>${d.impressions.toLocaleString()}</td>
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<td>${d.clicks.toLocaleString()}</td>
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<td>${d.conversions}</td>
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<td>${d.ecpm.toFixed(3)}</td>
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<td>${d.cpc.toFixed(3)}</td>
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<td>${(d.ctr * 100).toFixed(2)}%</td>
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<td>${(d.ivr * 100).toFixed(3)}%</td>
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<td>${(d.cvr * 100).toFixed(2)}%</td>
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</tr>
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`).join('');
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}
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loadData();
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</script>
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</body>
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</html>
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